In 2001 the PRO-BIO Association focused, in organic food sales, mainly on supporting the sales of its members. As the Association has no sales company on its own and thus it cannot directly arrange sales based on the principle of purchase and further sale, it aimed to practical support of sale especially in the following areas:

	Coordination, advice and information system: a PRO-BIO manager was responsible for coordination and support of sales programmes. This activity meant especially finding new manufacturers, signing and implementing partnership contracts, providing advice for manufacturers Renate Künast, the German Minister of Agriculture and Bernward Geier, the IFOAM association Director, at the Czech display at the international Biofach trade fair. Photo: Markéta Doubravská, Pro-bio archive. and member enterprises (farmers), providing manufacturers with information about materials available within the Association, utilizing and creating the Association information system (Lotus Notes, Internet), supporting regional sales programmes (e.g. regional organic sales coops of PRO-BIO members), and providing or intermediating loans for the organic produce sales. Via The White Carpathians RC, the Association supported organic beef sales in this region, namely an abbatoir run by Pavel Pešek and Filex processing plant run by Lubomír Frýželka. It also supported organic beef sales in the Jeseníky region and Úsovsko abbatoir joint-stock company in Klopina. Cooperation with Olma Olomouc dairy plant continued as well. The Association started cooperation with Polabské mlékárny plc. in Poděbrady and with Jesenické mlékárny plc. in Bruntál Petr Weidenthaler, an ecological vegetable-grower, at the "Pod Kaštany" market in Zlín. Photo: Pro-bio archive. - both these dairies have already been members of the Association and have a partnership contract. Contact with the Delvita chain of supermarkets (so far without any contractual relationship or membership) about sales of meat, vegetables, dairy products and possibly dry food. Cooperation in vegetable and meat sales continued with the Carrefour chain. Another activity supported via The White Carpathians RC was sales of organic apple juices. Numerous PRO-BIO members were very active in the field of organic produce sales, e.g. Mr.Sklenář's farm in Sasov, producing organic pork, or Ekodružstvo Severozápad, producing organic beef for Carrefour, Hypernova, Delvita, Tesco and Albert hypermarkets. Traditional recourses of our organic produce sales are companies such as PRO-BIO Ltd. in Staré Město pod Sněžníkem, Country Life Praha and Sluneční Brána in Čejkovice.
	Organic food sales in registered member retail shops: The section of PRO-BIO retailers is managed by Mrs. Jarmila Chladová from Litomyšl, other active advisory points for organic food sales have been established in diferrent parts of the Czech Republic, e.g. in Šumperk, Hradec Králové, Brno and Prague. These help new organic shops and cooperate with regional sales programmes for EF products all over the Czech Republic. For report on organic food retailers see further.
	Promotion, advertising, sales support: The PRO-BIO Association made a noticeable attempt in the field of promotion and sales support. Report on these activities is included in the following chapter.